AI Insights · Timothy · July 2021
Top 5 Music and Podcasts iOS Apps in South Africa Q2 2021
Discover the performance trends of the top music and podcasts apps on iOS in South Africa during Q2 2021, including downloads, revenue, and active users.
In the second quarter of 2021, the leading music and podcast applications on iOS in South Africa displayed varied performance trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, offers insights into the weekly metrics for these top apps.
Spotify - Music and Podcasts saw its weekly revenue fluctuate, peaking at around $32 in the last week of April and staying mostly between $19 and $27 for the rest of the quarter. Weekly downloads remained relatively stable, averaging around 6K, with a slight increase to 6.1K by the end of June. Active users hovered around 140K, peaking at nearly 145K in mid-May.
Shazam: Find Music & Concerts experienced a steady revenue trend, with a high of $39 in late April and consistent weekly figures around $25 to $35. Downloads ranged from approximately 3.8K to 4.4K, with a noticeable increase towards the end of the quarter. Active users fluctuated around 300K, peaking at 325K in the last week of June.
YouTube Music maintained a strong revenue stream, with weekly numbers between $11K and $15K, peaking in the last week of June. Downloads were stable, averaging around 2.7K, with a slight upward trend towards the end of the quarter. Active users varied between 80K and 90K, showing a peak of 88K in late June.
Audiomack - Play Music Offline had a consistent revenue pattern, with peaks of $128 in late April and late May and a notable rise to $174 in the last week of June. Downloads ranged from 1.6K to 2.1K, with a significant increase in the final week of June. Active users showed a steady increase, peaking at nearly 32K at the end of June.
SoundCloud: Discover New Music saw a varied revenue trend, peaking at $181 in late May and ending June at $153. Downloads remained consistent around 1.2K, with a slight increase to 1.4K at the end of June. Active users remained robust, averaging around 850K, with a slight decline towards the end of the quarter.
These trends highlight the dynamic nature of user engagement with music and podcast apps in South Africa. For more detailed insights and data, visit Sensor Tower.
